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RESEARCH DESIGN: ELEMENTS & ISSUES OF VALIDITY

1.         Definition and Elements of Research Design

·     Research design involves the determination of when to collect data in relation to treatment or the variable presumed to have an effect on other variables, the sources of data to employ, the techniques of data collection & controls to use, the tools to use and their design, and how the data will be processed and analyzed.

2.         Internal and External Validity

2.1.     Internal Validity: refers to whether the “treatment” actually produced specific effects attributed to it

2.2.     External Validity: refers to generalizability of findings on the presumed effects of the treatment. It asks what populations, settings, treatment, variables, and measurement variables the effects of a treatment or stimulus can be generalized.

3.         Meaning of symbols

a)   X = represents the exposure of a group to an experimental variable event (the effects of which are to be measured)

b)  O = refers to some process of observation or measurement

c)   R = indicates random assignment to separate treatment groups. Note that randomization is conceived to be a process occurring time and is the all-purpose procedure for achieving pretreatment equality of groups within known statistical limits

d)  M = materials

e)   Xs and Os in a given row are applied to the same specific persons

f)     Left to right indicates temporal order

g)  Xs and Os vertical to one another are simultaneous

Parallel rows not separated by dashes represent comparison groups not equated by random assignment

 

                           Prof. Art Boquiren Dec 03 based on Campbell & Stanley 1966:5-6

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