GARRISON R. SPIK

U.S.-born citizen with 18 years' work in communications (journalism, advertising, publishing, public relations, Web). Created and managed global ad campaigns for blue-chip brands. Launched, managed and grew newspapers and magazines. Hired and managed editorial staff/freelancers. Published 200+ articles on government, business, art, music, film, culture and food.

Writing/Editing � Corporate Communications � Marketing � Public Relations � Branding � Advertising/Copywriting � Publishing � Editorial Management � Journalism � Client relations � Promotions � Company Spokesperson � Search Engine-Optimized Copywriting � Creative Services

� Create and manage all aspects of communications, advertising and public relations
� Promote brand image through local print, radio and television media
� Interviewed, evaluated, hired and managed four freelancers to work on PR project
� Successfully planned, promoted and managed high-profile store grand openings and annual international trunk show, helping increase brand awareness and generating sales in excess of $1 million
� Managed crisis communications prior to the release of the film �Blood Diamond� by getting president on local television news program, on Voice of America Web TV, on radio and in Washington Life magazine
� Write and edit copy for Web site and blog
� Act as �brand ambassador� and company representative/spokesman at exclusive parties and business gatherings in the National Capital region

� Head copywriter for Nikon, Pioneer and Terumo; copywriter for NEC, Ricoh, BOSCH, Bridgestone, Komatsu, Shiseido, ASB, Anritsu and Gifu Tourism
� Worked intimately with corporate marketing departments to ensure advertising and brand identities synced with marketing activities
� Created, wrote and edited catalogs and brochures, ads, Web copy, product manuals, video copy, newsletters, quarterly and annual reports, trade show literature/displays, point-of-purchase displays and other collateral marketing materials
� *Continue to write feature stories for Nikon�s Web site
� Accomplishments: My work, attitude and ability to build relationships helped K&L retain the Nikon COOLPIX account. I was always the copywriter account executives wanted on new-business pitches; my work helped land accounts with NEC, Shiseido, BOSCH and Komatsu; work has appeared worldwide

� Editing, copyediting, substantial rewriting and proofreading of features, departments and promotions for more than a dozen magazines
� Worked with managing editors and production managers to ensure approved text and layouts were delivered on time for printing and distribution
� Edited content of high-profile government Web site, giving final approval of copy after thorough process �screening� for newsworthiness and accuracy as a delivery vehicle for U.S. and Middle Eastern cultural exchange
� Developed and maintained style guides for more than two dozen magazines dealing with topics ranging from engineering and consumer electronics to lupus and diabetes
� Wrote feature articles based on interviews with high-ranking government officials and business leaders
� Daily Accomplishments: I transformed what in many cases was second-rate writing into professional, readable copy. My ability to simultaneously perform every task within editorial � editing, copyediting, writing, rewriting, research, fact-checking and proofreading � helped TMG sustain its breakneck pace. I was the go-to person in editorial for grammar, style and editing questions.

� Create/write/edit advertising, Web and collateral materials for D9�s Nikon accounts (binoculars, digital SLRs and Nikkor lenses)
� Accomplishments: Have helped the 4-year-old agency win and maintain several major accounts with Nikon and NEC-Tokin

� Responsible for planning and editing content of these diverse publications
� Wrote and edited straight news pieces, features and columns on topics ranging from business and government to entertainment and cuisine
� Worked with publishers to generate story ideas and plan promotional events
� Assigned stories to staff and freelance writers; managed timing of stories for publication
�Writing/editing skill and no-nonsense management style directly responsible for increased circulation and popularity among finicky expatriate community
� Accomplishments: My writing and editing played a major role in making EL Tokyo�s leading English-language entertainment and lifestyle magazine. A loyal readership anticipated my film and restaurant reviews.

� Wrote a weekly film column for this city newspaper; editorial adviser for interns
� Accomplishments: Yet another publication at which my entertainment writing became one of the most popular and talked-about sections.

� Wrote and edited news and features for this monthly tabloid, published by the S.C. Commission on Alcohol and Drug Abuse (now the S.C. Department of Alcohol and Other Drug Abuse Services)
� Interviewed government officials; designed and wrote promotional materials; 35mm photography
� Accomplishments: First intern to be given a formal title (assistant editor)

� M.A., Modern European history, University of Cincinnati (1994); cum laude
Thesis: �The Mustering of an Elite: The Ideological Indoctrination of the Nazi SS�

� M.A., Journalism, The University of South Carolina, Columbia, S.C. (1990); cum laude
Thesis: �Product Placement in Popular Film,� the first scholarly work on what was then the best-kept secret in big-budget film production

� B.S., Journalism, Ohio University, Athens, Ohio (1989); minors in advertising and U.S history to 1900

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