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Well-intentioned resolve leads us to “grind-culture” and the worship of “hard work”. Our ambition and our instincts tell us that this resolve is what earns us our place at the table, but this is an illusion.
The creator economy, currently valued at over $250 billion annually, will spike over $450 billion in less than 5 years. Job and wage growth has stalled or declined across nearly every sector in the last five years, and inflation is sky high, but somehow the creator economy is booming.
Welcome to the first day of the rest of your life, economically speaking.
AI is disrupting many industries but perhaps none more than marketing. Marketers are facing a very real challenge when it comes to staying relevant in the face of AI automation. But savvy marketers are finding ways to put AI to work on their behalf, turning the “Terminator” into their own secret weapon.